Introduction to Marketing

Description

Hello, This is a 2 part essay. I need you to answer two questions each separately (850 words each) and in essay/report form. Please Include the references in a page on its own and the reference bibliography is not included in the words. Thank you.
Question 1: You are the marketing director of a small business selling second-hand cars. Analyse the relevance of each of the elements of the marketing mix (7Ps) to your business, giving examples relevant to a geographic market of your choice.
Question 2: You are launching a new top-of-the-range foldable smartphone in the UK to compete against Apple’s iPhone. Recommend distribution and pricing strategies, justifying the choices you make.